AG1 vs. BeMicro: What’s Actually in Your Greens Powder?

AG1 vs. BeMicro: What’s Actually in Your Greens Powder?

 

You’ve probably heard of AG1 by now. It’s everywhere—on podcasts, in influencer routines, and especially in conversations around wellness and longevity. People like Dr. Andrew Huberman swear by it. But if you're wondering what is AG1, what’s in it, and how it compares to other greens powders like BeMicro, you're in the right place.

Let’s break down the AG1 ingredients list, its benefits, price, and how it stacks up next to a more focused, food-first approach from BeMicro.

 

First, What Is AG1?

AG1 (formerly Athletic Greens) is a greens powder made with over 75 ingredients—ranging from vitamins and minerals to probiotics, adaptogens, and plant extracts. It’s designed to replace multiple supplements in one daily scoop.

The AG1 nutrition label shows a blend of AG1 vitamins like A, C, E, and B-complex, along with trendy ingredients like spirulina, ashwagandha, and reishi mushroom. According to the brand, it’s meant to support immunity, gut health, energy, and healthy aging.

Dr. Huberman, Joe Rogan and Tim Ferriss are all sponsored by AG1, which helped fuel its rise in popularity. If you’re into biohacking, this might be why it’s on your radar.

 

AG1 Benefits (and Limitations)

AG1 advertised benefits include:

  • Daily nutritional support
  • Gut and immune health
  • Energy and recovery
  • Adaptogen support for stress

But here’s the thing—AG1 is a catch-all. With 75+ ingredients sourced from around the world, you’re getting a little of a lot, but not necessarily therapeutic amounts of key compounds. For example, AG1 includes a sprinkle of broccoli powder, but potentially not enough sulforaphane, one of broccoli’s most powerful compounds, to give the full expected benefits.

A few more things to consider:

  • Not Certified Organic – Despite the health-focused branding, AG1 doesn't carry a USDA Organic or Regenerative Organic Certification. 
  • Synthetic Vitamins and Minerals - 17 of the 21 listed on the supplement facts are made in a lab. 
  • Sweetened and flavored – The taste is polarizing; some enjoy it, others find it too sweet or artificial.
  • The AG1 price – Starts at $79/month ($2.64/serving) for a subscription or $99 ($3.33/serving) for a one-time purchase.

 

 

Enter BeMicro: Clean, Concentrated and Convenient

BeMicro takes a different approach.

Benefits Include:

  • Concentrated Natural Nutrition  - No blends, no fillers, no synthetic or extracted vitamins
  • USDA Organic - and Regenerative Organic Certified® – greens grown to the highest standards for health and sustainability
  • 1-3 ingredients - 100% broccoli, red cabbage, and radish microgreens
  • US Grown - in soil and under the sun in a green house. Nothing imported. 

Here’s why that matters:

  • Sulforaphane and anthocyanins have been studied for their potential to support natural detox pathways, a healthy inflammation response, and overall cellular function.
  • Nothing artificial - No added flavors, sweeteners, or synthetic nutrients
  • Transparent ingredients - you know exactly what you’re getting with no proprietary/secret blends.

  • The BeMicro Price - Starts at $51/month ($1.70/serving) for a subscription or $60 ($2/serving) for a one-time purchase, and even less when you bundle. 

One potential drawback for some is that BeMicro takes a targeted approach—prioritizing nutrition and detox support over being an all-in-one catch-all. That means you won’t find probiotics, adaptogens, or sweeteners—just clean, concentrated microgreens chosen for their real, food-based benefits.

 


Why Choose BeMicro?

If you’re looking for a greens powder that keeps things simple, potent, and natural, BeMicro is made for you.

Rather than cramming dozens of ingredients into a catch-all blend, BeMicro focuses on the power of whole-plant, nutrient-dense microgreens—like broccoli, red cabbage, and radish—each chosen for its specific health benefits. These microgreens are packed with naturally occurring compounds like sulforaphane and anthocyanins, which support detox, cellular function, and healthy aging.

Everything is grown, harvested, and freeze-dried in the U.S. in small batches to lock in nutrients without the need for additives, synthetic vitamins, or sweeteners.

BeMicro is for people who want:

  • Full transparency about what they’re putting in their body
  • Clean, food-first nutrition from plants (not powders pretending to be plants)
  • Naturally Concentrated Whole Food Nutrition
  • US Grown and Owned

If that sounds like you, skip the blends and go straight to the source.

Whether you go with AG1 or try BeMicro, it’s worth looking beyond the marketing. Read the AG1 nutrition facts and certifications, consider what benefits matter to you, and decide if you’d rather go broad or go deep.

If you’re curious about trying microgreens, explore BeMicro’s Organic Microgreens Powder or go all-in on our Broccoli Microgreens Powder—our most potent option for that sulforaphane magic.

Prefer it in whole leaf form? You’ll get the exact same ingredients and quantity as the powder, just not ground—plus you’ll save an average of $5 per jar.

 

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